
Hi, I’m Hassham Arshad.
$10M+ in Revenue Generated | $2M+ in Ad Spend Managed | 15+ Niches Managed (Ecommerce, SaaS, Lead Generation). I build complete paid media systems that generate profitable growth. With 3+ years as a Google & Meta Ads Expert I’ve helped businesses scale efficiently while maintaining strong unit economics such as CAC, MER, POAS, ROAS, and LTV.
Key Achievements:
- Scaled & Managed Google Ads budgets up to $180K/month for a DTC clothing brand.
- Managed Google Ads budget upto €216k/month for a DTC lighting brand.
- Increased daily contribution margin from $5K to $8K through campaign restructuring and budget reallocation.
- Reduced cost per lead by 50% through targeting refinement, ST optimization, and bidding adjustments.
- Increased qualified lead volume by 30% while maintaining efficient acquisition costs.
- CRO improvements on product pages to increase overall profitability and conversion efficiency.
- Conducted full-funnel account audits and restructuring to eliminate wasted spend and improve campaign performance.
- Built Looker Studio dashboards, cutting reporting time by 60%
Featured Projects
This section features campaign dashboards, case studies, and optimization results demonstrating data-driven performance improvements.
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Professional Work
Campaign Snapshots
A visual overview of selected campaign dashboards I managed and optimized, highlighting key metric growth driven by daily reporting and analysis.
Snapshots